The Death of SEO / Image Search Optimisation

by August 30, 2010

On the Fire Horse Trail I wrote an article about the impact of the continued ‘appification’ of the Internet on the SEO industry. Will there be SEO when there’s no more World Wide Web? The Fire Horse Trail: The Death of SEO The content contained within apps is invisible for search engines, and app builders [...]

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I’m speaking at the Manchester SEO mini-conference

by August 26, 2010

On 29 October 2010 there will be a half-day SEO mini-conference organised by the guys behind the Manchester SEO meetup. The conference will take place in Manchester (of course), and I’ll be one of the four speakers there alongside Nichola Stott, Kelvin Newman, and Neil Walker. My talk will be about Google News optimisation, and [...]

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The Search for News / Understanding Search Engines / SEO Effect

by August 11, 2010

A while back I wrote about the state of search for news. In this blog post I tried to summarise where online journalism stands with regards to SEO, and outlined some tricks SEOs could utilise to enhance their presence in Google News. State of Search: The State of Search for News According to data from [...]

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SEO Dojo Radio / the Search and Social Congruence

by July 29, 2010

I was invited to join the SEO Dojo guys for their weekly radio podcast, to talk about linkbuilding and SEO for Google News. It was a blast and I thoroughly enjoyed chatting with David and Terry. You can stream or download the podcast here (my contribution starts 40 minutes in): SEO Dojo: SEO Dojo Radio [...]

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The Importance Of Sitemaps

by July 5, 2010

(This article was originally published on the Visual Script blog.) Sitemaps are a crucial aspect of a successful website. First, let’s make it clear what we mean with a sitemap. There are two types of sitemaps: one meant for visitors of your website, and one for search engine spiders. Sitemaps for Visitors The first type [...]

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Learning SEO

by June 24, 2010

Learning how to be a search engine optimiser is not a particularly straightforward process. There’s no college education you can follow to become a SEO. There are precious few courses you can follow, and most of these aren’t worth the money. So what is the best way to learn SEO and become a specialist in [...]

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Presentation: SEO for Web Developers

by June 18, 2010

On the most recent edition of the Barcamp Belfast conference I did a 20-minute talk about the mistakes some web developers make when building search engine friendly websites. Much of the content in that talk came from a blog post I did for State of Search about the same topic – SEO for Web Developers. [...]

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Battle of the World Cup SERPs

by June 15, 2010

It’s the World Cup and I needed ideas for a new blog post on State of Search, so I compared the SERPs for the ‘world cup’ keyword on five different search engines to see which one provided the best information. State of Search: Battle of the World Cup SERPs Yahoo pulls out all the stops [...]

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The Internet is rewiring our brains

by June 4, 2010

(This article was originally published in the Belfast Telegraph on 3 June 2010. It’s been modified slightly for this blog.) In his forthcoming book The Shallows author Nicholas Carr argues that surfing the web has a negative impact on how we think. He quotes research stating that exposure to bite-sized chunks of information, from short [...]

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Is Google’s biggest threat Russian?

by May 21, 2010

(This article was originally published in the Belfast Telegraph on 21 May 2010. It’s been modified slightly for this blog.) Google seems to have a global stranglehold on the internet search market. With market shares ranging from 60% to 95%, depending on what country you’re in, Google is the preferred search engine for users from [...]

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